BI-LO Offers Clemson Fans the Tailgate of a Lifetime

March 2, 2010

GREENVILLE, SC – Today, BI-LO announces the first two winners of the newest online promotion in conjunction with Clemson University Athletics. Through this contest, Tiger fans can enter for the chance to win the ultimate tailgate experience.

Kay Mills of Greenville, SC and April Bishop of Iva, SC are the promotion’s first lucky winners. These two ladies will tailgate with Clemson Head Football Coach Dabo Swinney before tipoff at tonight’s basketball game against Georgia Tech.

Clemson athletic fans with their My BI-LO BONUSCARD® can enter the contest online now through Friday, April 16th. The two grand prize winners announced on April 21st will receive the ultimate fan experience from BI-LO and Clemson Athletics with prizes including:

* Five tickets to the Clemson vs. Florida Gulf Coast baseball game at Doug Kingsmore Stadium on May 3, 2010 * Dinner in Right Field with Clemson’s head coaches * “Clemson Prize Pack” filled with a golf shirt and hat, an interview opportunity with Tiger Sports Properties during the game, First Pitch throw, and event photos posted on www.clemsontigers.com and www.bi-lo.com

Each sport, each season, will result in two additional grand prize winners of the Top Tigers Tailgate Promotion.

“We know that Clemson fans are serious about tailgating at all sporting events,” said Katie Batista, Events and Sports Marketing Manager with BI-LO. “Finding ways for our customers to save without sacrifice is of the utmost importance to us at BI-LO, which is just one of the many reasons we are excited to offer this exclusive online contest just for Tiger fans, and partner with Clemson Athletics once again,” continued Katie.

To enter online and find out more information, visit www.clemsontigers.com.

ABOUT BI-LOBI-LO, headquartered in Mauldin, South Carolina, operates 207 supermarkets in South Carolina, North Carolina, Georgia and Tennessee and employs approximately 15,100 people. The company sponsors the annual BI-LO Charity Classic golf tournament each June. The BI-LO Charity Classic has raised more than $48 million in the past 26 years, with grant funding focused on children’s charities, hunger relief and education.