Matthew Kamph

Position: Director / Creative Solutions

Matthew Kamph is in his third year as a Director of Creative Solutions for Clemson Athletics. This is Kamph’s second stint in Tigertown, having previously served as a graduate assistant for the Tigers from 2019-21. In his current role, Kamph serves as the primary publisher for the @ClemsonTigers account across all platforms, manages the Clemson Tigers mobile app, assists in the daily management of ClemsonTigers.com, leads the promotional efforts for Clemson’s licensed products across the department’s owned social channels, works closely with CAPCo to ensure activation of all digital and social sponsored assets, and assists in developing the strategy for Clemson Athletics’ various social media accounts.

In 2024, while serving as the primary publisher for @ClemsonTigers, Kamph led the account to garner over 108 million impressions across Instagram, Facebook, X, and YouTube. In addition, the accounts amassed nearly 5.5 million engagements while owning the third-best average engagement rate in the country. Within the mobile app, Kamph’s strategy increased the average engagement time per user by nearly 15 minutes and increased engaged sessions by 35% compared to 2023.

In Kamph’s first full year at the helm of @ClemsonTigers in 2022-23, 2,350,248 engagements were generated across Instagram, Twitter, and Facebook. The total was a 104% increase compared to 2021 and ranked 12th nationally compared to all NCAA Div. I athletic department accounts. Kamph was responsible for generating 2,303,886 interactions during the final seven months of 2022.

Kamph returned to the Upstate after serving as the Creative Design & Content Manager for the Colorado Women’s Basketball program during the 2021-22 season. During his time in Boulder, Kamph was responsible for all of the program’s social media, photography, videography, graphic design, and recruiting content.

Before his time in Boulder, Kamph worked for two years as a graduate assistant in Athletic Communications at Clemson. As a graduate assistant, Kamph served as the primary media contact for the Tigers’ nationally ranked men’s soccer, men’s and women’s cross country, and men’s and women’s track & field programs. Notably, Kamph managed the publicity of Robbie Robinson, the 2019 Mac Hermann Trophy recipient and ACC Male Athlete of the Year, along with six MLS SuperDraft selections, and a total of 19 All-Americans. In addition to his duties as a SID, Kamph was responsible for his team’s social media accounts and helped produced photo and video content throughout the Clemson athletic department.

Prior to his arrival at Clemson in 2019, Kamph served as a student intern in the University of Memphis’ Sports Information office and was a four-year student-athlete on the Tigers’ cross country and track & field team. He graduated Summa cum laude with a degree in Sports & Leisure Management and a minor in History in 2019 and earned his master’s in Athletic Leadership from Clemson in 2021.