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Kevin White - - Clemson University Athletics

Kevin White

Position: Deputy Director of Athletics

Kevin White was named the Deputy Director of Athletics at Clemson by Graham Neff on April 19, 2022. In his role, White assists in running the day-to-day operations of the department as the second in command, filling the position vacated upon Neff’s promotion to AD. White oversees Clemson’s internal operations, which includes the business office, facilities, grounds, fan experience and capital projects. He also manages external operations, which includes revenue generation and brand development, which includes communications, creative, broadcast productions and NIL. He also interfaces with key campus and leadership stakeholders, and serving as the sport administrator for the three-time national champion football program and men’s basketball program.

“My family and I are thrilled to come to Clemson and I am grateful to President Clements, Max Allen and Graham Neff for their trust in me,” said White. “The alignment at Clemson is special, and I believe in the direction of this department under Graham’s leadership. I’ve had the chance to work alongside tremendous mentors, including sitting ACC Commissioner Jim Phillips and Northwestern AD Derrick Gragg, among others, and I’m thankful for their guidance and friendship.”

Most recently, White has served at Northwestern as Deputy AD and Chief Operating Officer, where he oversaw a $110 million operating budget. He successfully coordinated nearly $450 million in capital project facility financing, managed department contract negotiations, advised on head coach staffing decisions, and collaborated on department strategy under Phillips and Gragg.

While at SMU, the men’s basketball program went 82-17 (including a 50-3 home record) which is the best three-year span in school history.

His involvement has also included integral engagement with fundraising groups, developing a multimedia rights strategy, and several other initiatives to increase revenue.

White’s engagements outside of the department included positions on the Big Ten basketball working groups, the administrative council, as well as numerous other leadership committees at the Big Ten and LEAD1.

The Chattanooga, Tennessee native earned a bachelor of arts degree from North Carolina, where he was a member of the junior varsity basketball team. He also earned a master’s degree at Georgia State and an MBA at Kennesaw State. He and his wife Jari have three children, Justin, Kamden and Kinley.

Graham Neff on Kevin White:

“I’ve known Kevin and his family for a long time, and I am beyond thrilled to welcome Kevin, Jari and their children to the Clemson Family. His combination of experience at Northwestern, Georgia State and SMU is a clear differentiator, and he is as well-respected an administrator as he is a person. Our values line up incredibly well – His experience at another prominent academic institution is extremely valuable, and he is a great fit with our leadership team. Kevin is going to make an immediate and long-lasting impact on Clemson Athletics.”

 

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